MoonPie
// Alien Acquisition
It’s about time someone advertised to aliens.
After sworn congressional testimony that proves extraterrestrials are in fact on our planet, MoonPie asked an important question: “How do we sell ‘em snack cakes?” So we consulted actual alien experts and created a global advertising campaign exclusively targeting and selling MoonPies to the aliens living on Earth.
It’s been called the most ambitious attempt at alien and/or marketing communication in human history (scroll to the bottom for the results and awards.)
// The Case Study
// Out of Home
// White Paper
We also made a downloadable White Paper in case you need some tips on marketing to our extraterrestrial friends.
// Website